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"This book reads more like a marketing promo brochure than a biography. What a load of self-congratulatory tripe. The same old entrepreneurial advice ("never give up!" and "take risks!"). How many times did she mention how much her employees love and respect her? How many times did she mention how generous she is? (So she forgave her employees' a few hundred thousand dollars in loans when O.P.I. was sold--for $1 BILLION dollars, Google it--and manufacturing moved from CA to NC and left them without jobs.) How brilliant, hard-working and color savvy is Suzi? Just ask her, she couldn't stop mentioning it in this book. And by the way, If you want to know the stories behind the names of her polishes, look elsewhere; this book will NOT tell you why "Suzi Loves Cowboys". In fact, after reading this book you will learn the truth about those names: there is no story, just effective marketing to women."
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I'm Not Really a Waitress How One Woman Took Over the Beauty Industry One Color at a Time eBook Suzi WeissFischmann Reviews :
I'm Not Really a Waitress How One Woman Took Over the Beauty Industry One Color at a Time eBook Suzi WeissFischmann Reviews
- This book reads more like a marketing promo brochure than a biography. What a load of self-congratulatory tripe. The same old entrepreneurial advice ("never give up!" and "take risks!"). How many times did she mention how much her employees love and respect her? How many times did she mention how generous she is? (So she forgave her employees' a few hundred thousand dollars in loans when O.P.I. was sold--for $1 BILLION dollars, Google it--and manufacturing moved from CA to NC and left them without jobs.) How brilliant, hard-working and color savvy is Suzi? Just ask her, she couldn't stop mentioning it in this book. And by the way, If you want to know the stories behind the names of her polishes, look elsewhere; this book will NOT tell you why "Suzi Loves Cowboys". In fact, after reading this book you will learn the truth about those names there is no story, just effective marketing to women.
- I found out about this book through the Product Boss Podcast as they speak to Product entrepreneurs. I’m already a fan of OPI but to find out how this woman made her way from Communist Hungary to LOS ANGELES and built this incredible business was so good. But reading from a product based business perspective I dog eared almost every page with all of her advice and wisdom.
- As a nail designer of 21 years and salon owner I loved every part of this book! It was fun to reminisce about OPI over my years in the industry and to learn just how the brand was built
- This is a great book for any beauty enthusiast. Interesting story of how OPI came to be and how George and Suzi were determined to be successful.
- I loved the book very inspiring
- I liked the description of this book and therefore requested it from Netgalley.
Suzi Weiss-Fischmann transforms a dental supply company into a renowned cosmetic company -OPI.
One of my favorite OPI colors is Cayenne Pepper, sadly it is no longer made. I found the section concerning name colors quite interesting. I enjoy the unique names of their colors but I truly believe the name coloring and actual development should be credited to the R & D staff. Even if she named them, they brought it to the finish line. I found her story very interesting. I learned a lot about her and her upbringing.
I really enjoy this story. It reinforces that you can do anything if you put your mind into it.
I volunteered to read and review an ARC of this book provided by Perseus Books, Da Capo Press,and Seal Press and Netgalley. These are my unsolicited opinions. - Thank you to NetGalley and Perseus Books for an advance read of this title. I'm very interested in all things beauty, and I love OPI polish. As a matter of fact, I currently have on Samoan Sand. This book could be for a myriad of readers beauty enthusiasts, entrepreneurs, and biography enthusiasts. It's almost broken into sections where this is evident. I would have loved to see more background on stories behind the polish, fun facts, etc. But, the author gives good advice, her story is very interesting and I LOVED the parts about OPI and the early days, how some shade names came to existence. I highly recommend this book.
- I expected a different book than the one I read. It was very slow moving and a lot of the chapters had paragraphs in the wrong order. I know this was an advance copy, but I have never read an ARC that was as difficult to read. I am still a fan of OPI. I am sorry to say I could not finish the book. I finally gave up about 60% through.
I received an advance copy from the publisher via NetGalley in exchange for my open and honest review.
